Tuesday, March 6, 2012

Using Facebook for Business Marketing

For those that are trying to learn more about how to use Facebook for business and marketing, you may find some information in this post that will be quite helpful. With just under 800 million active users, Facebook has continued to dominate the social networking market and as a result, it provides opportunities for small and large businesses unlike any other social networking site available. If you are using Facebook for self-promotion that?s one thing, but there is another side of this social networking giant that can take a business and catapulted it into the stratosphere.

If you would like to take advantage of some of the tools that are available for you, it will be important for you to master the marketing possibilities and features that Facebook provides. One of the first things you?ll want to do if you?re a business is to create a fan page. This fan page will allow people to gather in one location to share information and communicate about your business, products, and service. Fan pages on Facebook are totally free and easy to set up, and for most these pages can be set up correctly within only a few hours depending on the type of marketing you plan to do.

Your page will need to be set up in a way to get your message across to the people that will be gathering at your spot. Some of the most effective ways of utilizing your fan page will be to provide interactive applications for your visitors. These applications come in the form of videos embedded from YouTube, polls, and specific product incentives, discounts, or discount codes that can be used on your website to purchase your products or services. Now, it is important to remember that Facebook will continually update the services that they provide so you?ll need to be on top of new features as they become available.

Now that you have your fan page created, you can now take a little bit of time to promote your page and make a whole lot of new friends in the process. If you already have a customer base, you can use your customer-based e-mail list to send e-mails directly from your Facebook account to bring customers to your fan page. You will also have the opportunity to use your personal Facebook friends list to contact others to come by and visit your page. It?s important to mention to any of your customers within your e-mail that if they become a fan that they will receive discounts and incentives.

You will discover that by utilizing this method on Facebook, you will be able to use Facebook for business and marketing, and in turn, grow your business.

Source: http://www.virtualsocialmedia.com/using-facebook-for-business-marketing/

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